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»Congress

Mr. O’Kelley Goes To Washington, Calls For a Breakup Of Google

The programmatic advertising ecosystem is a mess – even its main architect agrees. In testimony before the Senate Judiciary Committee on Tuesday, Brian O’Kelley, founder and former CEO of AT&T-owned AppNexus, shared a three-pronged proposal for how he’d start to fix the tangled web he helped weave. First, give consumers control and transparency over their data.... Continue reading »
by Allison Schiff // May 21st, 2019 //
»
A Masterclass In Political Grandstanding As Google CEO Sundar Pichai Testifies In DC

After around a year of avoiding the spotlight, Google CEO Sundar Pichai spent nearly four hours fielding a grab bag of questions from members of the House Judiciary Committee on Tuesday, discussing everything from the scope of Google’s data collection practices to alleged political bias in search results. The problem, as is often the case... Continue reading »
by Allison Schiff // December 11th, 2018 //
»
Kogan: Cambridge Analytica’s Supposed Data Genius Was Just Hack Work

It’s been a weird four months for Aleksandr Kogan. The 33-year-old went from an obscure research psychologist at Cambridge University to one of the villains at the heart of the Cambridge Analytica scandal. Kogan, who testified Tuesday before a Senate Commerce subcommittee, apologized for his role in the controversy, but disputes that the data provided... Continue reading »
by Allison Schiff // June 20th, 2018 //
»
After Parliamentary Testimony, Is Facebook Or The Ad Industry Capable of Self-Regulation?

Facebook’s CTO, Mike Schroepfer, faced five hours of intense and technically savvy grilling by members of a parliamentary committee on Thursday. The takeaway: UK regulators don’t trust Facebook. To put it more pointedly in the words of British conservative MP Julian Knight: Facebook is a “morality-free zone” with no respect for consumer privacy or the... Continue reading »
by Allison Schiff // April 27th, 2018 //
»
Ad Rate Impact And Possible Regulation: Facebook Addresses Data Privacy Fallout

As Facebook CEO Mark Zuckerberg faced a second congressional grilling on Wednesday in Washington, DC, the company’s VP of ads and business product, Mark Rabkin, addressed a more ad-savvy audience at Programmatic I/O in San Francisco. The takeaway in SF: Facebook will continue to make policy changes to the way data is handled on its... Continue reading »
by Alison Weissbrot // April 11th, 2018 //
»
Zuckerberg Faces Congress: We’re Sorry, We’re Responsible For Content, We’re Not There Yet

“We didn't take a broad enough view of our responsibility, and that was a big mistake. It was my mistake, and I'm sorry.” A contrite yet confident Mark Zuckerberg, wearing a suit rather than his usual gray T-shirt and jeans, testified Tuesday before a joint hearing of the Senate Judiciary and Commerce committees in Washington,... Continue reading »
by Allison Schiff // April 10th, 2018 //
»
Zuck’s Pledge To Congress: Political Ad Transparency, An App Crackdown And Big Security Investments

In Facebook CEO Mark Zuckerberg’s prepared statement for Congress, he describes how his company hopes to prevent illicit data sharing and enhance transparency around political advertising. The testimony, which will be delivered Wednesday, partially reiterates changes that Facebook publicized last week. Last Wednesday, Facebook detailed API data restrictions. And last Friday, it described the tools... Continue reading »
by Ryan Joe // April 9th, 2018 //
»
Congress Puts The Screws To Facebook, Twitter And Google On Russian Interference

The tech titans have testified about Russian election meddling. And after two days and multiple hours of questioning by members of Congress aimed at top lawyers from Facebook, Twitter and Google on Tuesday and Wednesday, it’s clear that Russian operatives continue to spread propaganda and sow social discontent using social media platforms and that said... Continue reading »
by Allison Schiff // November 1st, 2017 //
»
House Votes To Put The Second-To-Last Nail In The FCC Privacy Rule Coffin

The Republican-led House voted Tuesday to kill the Federal Communication Commission’s ISP privacy rules. All it needs now is the president’s signature, and that is all but assured. The White House issued a statement earlier in the day to say that President Trump strongly supports repealing the rules. Ad trade orgs rejoice. The House’s decision... Continue reading »
by Allison Schiff // March 28th, 2017 //
»
Direct Marketers Speak Out Against New Data Protection Legislation

Senators John D. (Jay) Rockefeller IV (D-WV) and Edward Markey (D-Mass.) introduced legislation Wednesday that would require data brokers to be accountable and transparent about the information they collect and sell about consumers, but the direct marketing industry is already pushing back hard. “Consumers deserve to know what information about their personal lives is being... Continue reading »
by Don Willmott // February 13th, 2014 //
»
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