Isn’t It Gross; API, A Pain In …
Omnicom revamps its revenue reporting; Amazon will now charge for access to its Selling Partner API; and brands seek sponsorship deals with all sorts of social creators.
Omnicom revamps its revenue reporting; Amazon will now charge for access to its Selling Partner API; and brands seek sponsorship deals with all sorts of social creators.
A former exec sues WPP over an alleged retaliatory firing; Jolt acquires Volta Media from Shell; and AI defamation litigation is on the rise.
Lesser-known browser Brave comes out of the woodwork; agentic chatbots require new ad practices; and private equity can endanger both brands and publishers.
The Daily Mail deals with AI overviews; pause ads are the new hotness; and YouTube fights back against ad blockers.
Dentsu is for sale; Associated Press is scraping its own archives; and AI is infiltrating newsrooms.
Meta is profiting from fraudulent ads; LLMs are taking advantage of SaaS pricing policies; and agencies aren’t going under… yet.
Netflix announces a new way to measure viewership; streaming and smart TV companies face data collection investigations; and Polymarket ads incentivized losing bets.
LiveRamp’s gift could make IAB Tech Lab’s AI consent model workable; Spotify hypes video podcast growth and nabs a bigger ad margin; and Coke launches another AI holiday ad campaign.
Fubo had a good quarter; Kenvue is having a bad time; and the holiday season has started earlier than ever this year.
The Trade Desk is going after Amazon; Facebook creators are going after Meta; and everybody’s going after Warner Bros. Discovery.