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»JPMorgan Chase

Cardlytics Acquires Dosh for $275 Million; Walmart Is On The Hunt For A New Media Agency

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Put It On My Card Cardlytics is planning to acquire cash-back platform Dosh for $275 million. The deal, a mixture of cash and stock, was announced on Monday, which is also when Cardlytics released its Q4 earnings results. Cardlytics IPOed back in 2018, well... Continue reading »

by AdExchanger // March 2nd, 2021 //
»
Sam's Club To Acquire Triad; Chase CMO Kristin Lemkau Is Promoted

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Welcome To The Club Sam’s Club has agreed to acquire advertising technology and some executives from Triad, its retail ad tech partner and sales rep, Ad Age reported. Terms of the deal were not disclosed. Along with the technology, Sam’s Club will pick up... Continue reading »

by AdExchanger // December 13th, 2019 //
»
Data Driven And Daring: The 10 Boldest Marketers

by Allison Schiff, Alison Weissbrot, Sarah Sluis, James Hercher and Ryan Joe Getting a big brand to shift its marketing approach is about as easy as moving a planet out of orbit. Yet, many see the writing on the wall: If they don’t change, consumers will leave them behind. As such, big marketers have to... Continue reading »

by AdExchanger // June 29th, 2018 //
»
Marketers Warm To Google And Facebook As The Blame Shifts To Ad Tech Middlemen

Despite a year marred by brand safety blunders, measurement errors and targeting missteps, marketers are mending ties with Facebook and Google as they place blame for the industry’s many issues on its ad tech underbelly. “Just 25% of CMOs’ digital media investment reaches target audiences,” said ANA CEO Bob Liodice during his opening remarks at... Continue reading »

by Alison Weissbrot // October 6th, 2017 //
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