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»Big tech

What’s The Deal With Big Tech’s Courtroom Antics? Plus Plus Max Equals … Something

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Courting Disaster A California district court judge has scathingly reprimanded Google’s legal team. Google requested to withhold 6,232 of 6,322 documents in a privacy suit brought by Chrome users.  Google “cavalierly” claimed the review was justified but had no justification to support its claim,… Continue reading »
by AdExchanger // March 16th, 2022 //
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Martin Coady, executive director, marketing technology & Tech Studio Lead, VMLY&R
Don’t Outsource Your Ethics: The Implications Of Partnering With Big Tech

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Martin Coady, executive director of marketing technology and Tech Studio lead at VMLY&R. Companies like Apple, Google, Amazon, Facebook and Microsoft pervade almost every aspect of our lives as consumers.… Continue reading »
by AdExchanger Guest Columnist // February 1st, 2022 //
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Ad Tech Vets Help Sharpen Ad Tech Regs; New Antitrust Bills Are Up In Congress

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Feed The Hand That Bites You Advertising insiders have become expert witnesses, so to speak, in antitrust battles with Big Tech.  There’s Tom Chavez, who co-founded and sold ad tech startups to Microsoft and Salesforce. He now operates a venture fund that invests in… Continue reading »
by AdExchanger // January 21st, 2022 //
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Spotify Pulls Out A Card Trick; Brave Brags On Its Browser Biz

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Card-Carrying Commerce Advertisers have a new card to play in the push for interactivity and accountability in audio advertising. Spotify announced a new commerce-focused ad unit called (wait for it) Call-to-Action or CTA Cards. This new format inserts a clickable display ad into… Continue reading »
by AdExchanger // January 7th, 2022 //
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The Big Story: Big Tech Secrets

The business practices of both Facebook and Google came to light in unflattering ways over the past week. Last Friday, a judge unsealed the 173-page antitrust complaint against Google – and there was a lot of interesting info underneath those black squares. Many of the details allege that Google manipulated the auction to ensure market share… Continue reading »
by Sarah Sluis // October 29th, 2021 //
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Jonathan Kanter, President Joe Biden’s pick to lead the antitrust division of the Department of Justice, at his nomination hearing on Oct. 6, 2021.
DOJ Antitrust Nominee Jonathan Kanter Faces Senators On Big Tech, Consumer Welfare Standard

If there’s one thing lawmakers from both sides of the aisle seem able to agree on, it’s the need to rein in Big Tech. Bipartisan support for taking Big Tech down a peg was evident during Jonathan Kanter’s nomination hearing before the Senate Judiciary Committee on Wednesday. (The same bipartisan vibe was also on display… Continue reading »
by Allison Schiff // October 7th, 2021 //
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The FTC’s Revised Facebook Suit; Legal Analyst Says Platform Should Be Regulated Like Big Tobacco

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. FTC You Next Time The FTC had its Facebook antitrust case dismissed, and recently refiled a new suit. The issue is if Facebook’s competition includes YouTube, Snap, Pinterest, TikTok, LinkedIn, Reddit, Twitter, Spotify, Hulu and Netflix, then it’s hardly a monopolized market. The FTC’s… Continue reading »
by AdExchanger // September 2nd, 2021 //
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Comcast Weaving In Olympics Footage; Startups Are Attracting Athletes

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Olympic Edge During the Olympic Games, Comcast will interrupt its own commercials with near-live highlights and coverage, Variety reports, taking advantage of the fact it owns NBCUniversal and Olympic broadcast rights. “This makes the viewer feel like, ‘How did that just happen? I… Continue reading »
by AdExchanger // July 26th, 2021 //
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Matt Zeiger Adlucent
What’s Old Is New Again: Eliminating Marketing On Autopilot And Going Back To Basics

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt Zeiger, VP of Technology, Adlucent.  Last year, while I was working at a different marketing agency, I was sitting across from a team of paid social media buyers, talking… Continue reading »
by AdExchanger Guest Columnist // July 20th, 2021 //
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Apple Pushes Back Against Sweeping Antitrust Bills

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Apple Strikes Back Lawmakers on the House Judiciary Committee on Wednesday debated a sweeping set of antitrust bills aimed at Big Tech companies. One bill will provide more government funding to enforce antitrust laws. A second one, advanced by the committee, will prevent how… Continue reading »
by AdExchanger // June 24th, 2021 //
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