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»data breach

TV Networks Demand Audit Of Nielsen; Irish Privacy Watchdog Initiates ‘Mass Action’ Suit Against Facebook

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Audit Demanded Remember when the TV networks and Nielsen got into a pretty big fight because Nielsen didn’t do such a great job of measuring TV audiences during the pandemic? Well, CBS, ABC, NBC and other TV networks are now calling for an audit… Continue reading »
by AdExchanger // April 19th, 2021 //
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It's ... complicated.
Lawmakers Call RTB An Unfair And Deceptive Business Practice In Letter To The FTC

A bipartisan group of lawmakers is pushing the Federal Trade Commission to investigate the practice of real-time bidding. (Read the letter here.) In a letter addressed to FTC Chairman Joseph Simons on Friday, the group, led by Sens. Ron Wyden, D-Ore., and Bill Cassidy, R-La., decries what it calls a “widespread privacy violations by companies… Continue reading »
by Allison Schiff // August 4th, 2020 //
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California Gov. Newsom Signs 7 CCPA-Related Bills Into Law

The California Consumer Privacy Act (CCPA) is almost baked. On Friday, two days before the Oct. 13 deadline for his blessing, California Gov. Gavin Newsom signed seven bills into law that augment and bolster the CCPA. The bills, which were sitting on his desk since the state legislature closed its 2019 session on Sept. 13,… Continue reading »
by Allison Schiff // October 14th, 2019 //
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Verizon’s Oath Looks To Non-Advertising Revenue; Apple Lax On App Enforcement?

Shorting Ads Verizon is inching away from the grand advertising ambitions it once had for Oath. The ad unit has a new chief, Guru Gowrappan, following Tim Armstrong’s departure in September, and Verizon CEO Hans Vestberg, who took over in August, is more interested in network infrastructure than media. And after failing to meet ad… Continue reading »
by AdExchanger // December 3rd, 2018 //
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