Some CEOs have a home office. Others, such as LiveRamp chief Scott Howe, have a 1956 Airstream Bubble trailer. Today on “Social Distancing With Friends,” Scott steps away from his family of five (plus two cats and a white Lab) and checks in from his “perfect escape pod.” The backstory, in Scott’s words: I spent […]
Brands are avoiding “coronavirus”-related keywords like they’re the actual coronavirus. And in times like these, it’s up to the buy side to start an open conversation about brand safety tolerance, said GroupM executive Oscar Garza. “It’s understandable some brands don’t want to be associated with tragedy, but at the same time, news is news,” he […]
As a digital advertising OG, John Nardone has steered quite a few ships through economic downturns. While this one feels different, he has a lot of practical advice on leading during a hard time – whether it’s the necessity of overcommunicating or the importance of preparation for client calls on Zoom. John also weighs in […]
Todd Garland spent the past 12 years building BuySellAds into a programmatic mainstay, and a standout of the Boston ad tech scene. “The idea that you can wake up one day and wonder if it’s gone is terrifying,” he says. The questions of existential dread have mostly subsided, as people settle into their work-from-home routine. There are even […]
If you’re blocking the word “coronavirus,” you’re essentially blocking everything. In this episode of “Social Distancing With Friends,” The Washington Post’s VP of commercial tech, Jarrod Dicker, checks in from his high-energy household (its members include three boys and two dogs) to talk publisher problems, including aggressive advertiser blocklists and the general trend of deflating […]
What happens when everybody in a global organization suddenly has to work from home? Integral Ad Science chief Lisa Utzschneider speaks about leadership – across multiple time zones – during a pandemic. “When you looked at the data early on, you could see it coming,” she says. “The team in Tokyo, they were the first […]
When Rubicon Project and Telaria announced their merger in December, the coronavirus was only just beginning to raise flags in Wuhan, China. Three months later, the deal is officially done – the merger closed on Wednesday – and Michael Barrett, CEO of the combined entity, is adjusting plans for the integration and product road map. The companies […]
In this new podcast series, AdExchanger editors break the cabin fever by talking with the top thought leaders and practitioners in digital and data-driven advertising – all while under social isolation. The scale of economic losses from the coronavirus pandemic are directly related to earlier missteps, says Insider Inc. CEO Henry Blodget. “The United States […]
In this new podcast series, AdExchanger editors break the cabin fever by talking with the top thought leaders and practitioners in digital and data-driven advertising – all while under social isolation Hearts & Science CEO Erin Matts is waiting out the COVID-19 pandemic in a cabin in the woods in Barryville, New York, running virtual […]
In this new podcast series, AdExchanger editors break the cabin fever by talking with the top thought leaders and practitioners in digital and data-driven advertising – all while under social isolation. The coronavirus pandemic will create far-reaching economic ripples across the advertising industry, says Watson Advertising CRO Jeremy Hlavacek, who’s currently working double-duty while homeschooling […]
