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Comic

Comic: The Curated Marketplace

BY Kevvo// April 26th, 2024

Enjoy this weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem …
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Publishers

ArcSpan Claims Its New DMP Lets Publishers Monetize Their First-Party Data

BY Anthony Vargas// May 25th, 2023

ArcSpan’s new DMP, called AMS, was specifically built to organize a publisher’s first-party data into buyable contextual audiences and also highlights which audiences are likely to drive the most revenue.
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- 1plusX
- ai
- ArcSpan AMS
- ArcSpan Contextual APP
- ari paparo
- Art Muldoon
- CafeMedia
- Carbon
- CDP
- clean room
- comscore
- demdex
- DMP
- DSP
- featured
- IAB content taxonomy
- krux
- LaunchScience
- lotame
- Paul Bannister
- PMP
- PPermutive
- Raptive
- Retail Media
- sell-side curation
- SSP

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