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»Disney Plus

Disney Plus Finally Strikes A Deal With Amazon Fire; Advertisers Are Buying More Ad Tech

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. That’s Settled Disney reached a deal with Amazon to carry Disney Plus on Fire TV sets. The two companies were at an impasse on a distribution deal because Amazon was demanding a substantial percentage of the media giant’s ad revenue, The Wall Street Journal... Continue reading »
by AdExchanger // November 11th, 2019 //
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Disney Beats Earnings Estimates On The Cusp Of Streaming Launch

Disney posted solid results Thursday for its fiscal fourth quarter with $19.04 billion in quarterly revenue, beating expectations of $19.1 billion. The company also announced that Hulu is now the official streaming home for FX Network content. But the company’s earnings call would have been a lot more interesting if it took place five days... Continue reading »
by Allison Schiff // November 7th, 2019 //
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Facebook Staffers Question Political Ad Policies; CMOs Lose Titles, Gain Influence

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Political Unrest There’s dissent brewing in Menlo Park. The New York Times reports that more than 250 Facebook employees recently signed a letter addressed to Mark Zuckerberg slamming the company’s decision to let politicians lie in ads on its platform. The impassioned letter pleads... Continue reading »
by AdExchanger // October 29th, 2019 //
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Netflix Acknowledges For The First Time That Disney Is A Competitive Threat

There was a time when Netflix CEO Reed Hastings was glib when people asked about the competition. He’d point to sleep and video games like Fortnite as the streaming giant’s main rivals for attention. But on Netflix’s third quarter earnings call on Wednesday, Hastings was a lot less flip. “Disney will be a great competitor... Continue reading »
by Allison Schiff // October 17th, 2019 //
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