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  • Must Facebook GIF Up On Giphy; The Data Behind Black Friday Deals

    Will Meta “GIF Up” GIPHY? Facebook parent company Meta is in the hot seat again. The Competition and Markets Authority (CMA), the UK’s competition watchdog, has called on Meta to offload Giphy, the GIF search engine and content animation service it acquired in May 2020, citing multiple anti-competition concerns in a press release. The CMA […]

  • Comic: New Verse Same As The First?

    A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem…

  • Persuading Voters Online Ain’t Easy; Facebook Is Now Meta

    Hitting For The Cycle 2021 is an off-year, in terms of the four-year election cycle. But political advertising is scorching – and politicians have a few specific demands for digital. For one, the idea of “forced video” exposure is critical, said Megan Clasen, a partner at the political ads shop Gambit Strategies, in a Q&A […]

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