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»magid

Streaming 2.0: The Unholy Trinity Of Curation, Cost And Churn

"On TV and Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Mike Bloxham, senior vice president of global media and entertainment at Magid. The streaming landscape has been defined by access to libraries of content and consumers’ ability to watch their shows of choice on their terms –... Continue reading »
by AdExchanger // January 23rd, 2020 //
»
Streaming 2.0: Beyond Content

"On TV and Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Mike Bloxham, senior vice president of global media and entertainment at Magid. With all the talk of the streaming wars and the arrival of services from the leviathans of the media business, it’s easy... Continue reading »
by AdExchanger // December 12th, 2019 //
»

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