The Dischler Departure; Here Come The LLM Ad Networks
Jerry Dischler leaves Google; a bunch of marketing execs join AI companies; agency holdcos don’t know which way is up.
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Mark D’Arcy
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With Recent Departure Of Multiple Top Ad Execs, Facebook Stands At A Crossroads
Facebook’s org chart is changing. Several of its most longstanding and recognizable advertising and media executives left big blue for greener (or at least other) pastures this summer. Just this week, Mark D’Arcy, Facebook’s chief creative officer and VP of global business marketing, said he’ll be stepping down after more than a decade with the […]
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Facebook’s Chief Creative Officer: Advertising Is Not ‘Tangential’ To The Experience
Despite the grueling news cycle and string of roiling controversies over the last few years, how Facebook tells its story to marketers hasn’t changed much since its early days, according to Mark D’Arcy, Facebook’s VP of global business marketing and its chief creative officer. “Even before I joined, the story went like this: When you […]
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