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»Cannes Lions

Consultants In Cannes; Decision Time For AT&T-Time Warner

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Cannesultants Cannes Lions kicks off next week, but without the hometown hero. Last year, the French holding company Publicis Groupe said it would forgo Cannes and other award shows in 2018 and reinvest savings in an AI platform. In a press release on Monday,… Continue reading »
by AdExchanger // June 11th, 2018 //
»
One Month After Dmexco Shakeup, Changes Are Afoot At Cannes

It’s a transformational time for Cannes Lions. After industry leaders this year criticized the festival for becoming too bloated, the company announced a set of changes last month to streamline the event and bring the focus back to creativity. Last Friday, Chairman Terry Savage stepped down after leading the festival for more than three decades.… Continue reading »
by Alison Weissbrot // December 11th, 2017 //
»
Cannes Lions Owner Ascential To Acquire MediaLink

Ascential plc, which owns the Cannes Lions advertising festival, revealed Tuesdsay that it has agreed to acquire MediaLink. The acquisition price depends on MediaLink’s performance from 2017 through 2019, and is capped at $207 million, though the companies expect the final consideration will be closer to $121 million. Read the release. MediaLink’s unaudited revenue in… Continue reading »
by Ryan Joe // February 7th, 2017 //
»
Magna Report: RTB Strong Even As Direct Deal Automation Surges

As agencies, media companies, and platform players converge on the south of France for the annual Cannes Lions festival, the overall state of their industry appears to be strong. In its latest media spend forecast, Magna Global remains bullish on both total media owner advertising revenues and programmatic revenues. Meanwhile, total media spend will grow… Continue reading »
by Zach Rodgers // June 15th, 2014 //
»
Facebook Talks Ad Simplification, Custom Audiences And Privacy At Cannes

Facebook has made so many embellishments to its ad monetization machine in the past year that communicating it all to clients has become a big chore. This week in Cannes, the company participated in a “Creativity at Scale” panel and convened its 18-member Client Council to discuss its embrace of hashtags, its recent decision to… Continue reading »
by Zach Rodgers // June 19th, 2013 //
»
Cannes Lions: BMW Wants Agencies To Tout Failures

AdExchanger is in the French Riviera, where some 12,000 people have gathered for the 60th annual Cannes Lions festival of creativity. We’ll have updates throughout the week, and a definitive (!) answer to the question, Can Big Data can play nice with the Big Idea? This morning Adobe hosted a discussion around advertising and trust,… Continue reading »
by Zach Rodgers // June 17th, 2013 //
»
 

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