layoffs

The Trade Desk is cutting its workforce. A company spokesperson confirmed the news with AdExchanger. The layoffs affect less than 1% of the company.

Cloudflare restricts how bots can scrape content; TiVo’s customer base stays loyal, even as TiVo leaves the DVR business; and Nestlé announces a stark reduction in headcount.

Eyeo has appointed a new CEO, Douglas de Jager, and is refocusing the company on privacy-first advertising tools while cutting 40% of its staff.

When used strategically, AI can produce content on par with the quality of marketers’ work. What does that mean for the job market?

Making Science recently launched an AI tool that helps advertisers optimize their marketing campaigns while maintaining creative control.

GroupM is restructuring, as AI looms over the business model of agency holding companies, and one-click campaign planning comes for agency jobs.

Woe is linear. Paramount is writing down its cable TV business by $6 billion and laying off 15% of its US workforce in advance of the Skydance merger.

Under The Hood When Gary Numan sang, “Here in my car, I feel safest of all,” he didn’t know about the rapacious data collection practices of modern-day automakers. Ars Technica reports that, late last week, Sen. Ed Markey (D-Mass.) sent letters to 14 car companies, including Ford, GM, Honda and Hyundai, asking pointed questions about […]

Meta has managed to defy gravity yet again. On Wednesday, at the same time that ecommerce and DTC advertisers remained on tenterhooks after a major bug wreaked overspending havoc in Meta’s advertising platform over the weekend, the company’s stock soared by more than 11% during after-hours trading based on its first quarter results. Meta’s total […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. 230 Unhurty? The US Supreme Court held oral arguments on Tuesday in the case of Gonzalez v. Google, which challenges the Section 230 legal protections for companies that host user-generated content. In the suit is the family of a victim of the 2015 […]

TripleLift laid off one-fifth of its workforce on Thursday, which translates to more than 100 employees, AdExchanger has learned. The cuts only affect employees in the US and Canada. TripleLift confirmed the layoffs to AdExchanger. The company says it’s making this move as a course-correction after lower-than-expected growth. TripleLift invested heavily in company growth last […]

Disney is determined that its streaming business will be profitable by the end of its 2024 fiscal year – and it’s got an aggressive plan to make that happen … despite Disney+ losing 2.4 million subscribers globally compared to the previous quarter.

Meta had a rocky third quarter and the market reacted accordingly. Its metaverse division, Reality Labs, lost nearly $3.7 billion. But the metaverse (whatever that ends up meaning) is still five to 10 years out, and Nicola Mendelsohn, VP of Meta’s global business group, told AdExchanger that Meta is still investing heavily in its core, including ad performance.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Staff Cuts Magnite is laying off about 6% of its staff following its $1.17 billion acquisition deal with video supply-side platform SpotX, Adweek reports. Buying SpotX is part of Magnite’s CTV growth plan, after already taking on Telaria. Though the acquisition nearly doubled […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. WarningMedia After a second spate of layoffs at WarnerMedia on Tuesday, which hit between 5% to 7% of its 25,000 employees, CEO Jason Kilar addressed the company’s future during a town hall meeting. As per Business Insider, Kilar said that the “painful” cuts were […]

This article charts the coronavirus pandemic’s ongoing effect on the digital ad industry – from publishers to vendors, marketers and agencies. We will continuously update this story as more developments become public. September 3 Droga5 Lays Off 7% Of Staff In United States Advertising agency Droga5 laid off 40 people from its New York office, […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Nixby Samsung is negotiating a deal with Alphabet that would give Google products more prominence on its smartphones, Bloomberg reports. The Google Android operating system is already the default OS for Samsung Galaxy phones, but this deal would put Google’s digital assistant and the […]

Nielsen expects to lay off 3,500 people – roughly 8% of its global workforce – as part of a restructuring, the company said on Tuesday. Headcount was around 46,000 in 2019. The move – which Nielsen called “an optimization plan” – is more accurately described as a massive cost-cutting effort to support Nielsen’s upcoming split into two […]

Rubicon Project is laying off 8% of its combined staff this quarter to reduce short-term costs in response to its merger and the coronavirus pandemic. Originally, Rubicon Project and Telaria expected to achieve $15 million to $20 million in cost synergies post-merger, but the coronavirus pandemic led the newly combined company to increase cost-cutting to […]

OpenX said Tuesday it has laid off, furloughed or cut hours for 15% of its employees. Most of that percentage were layoffs and furloughs, and the number of people whose hours were cut was small, the company said. OpenX reduced the salaries of its leadership team by 15% to 20%. CEO John Gentry said he […]

MediaMath reduced its workforce by 8% through a combination of layoffs and furloughs due to the economic impacts of the COVID-19 pandemic. Remaining employees will take a 10% pay cut and MediaMath paused 401(k) matching. “We are preparing our businesses to weather these uncertain times and taking actions that will strengthen our position for the […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Pretty Good, Eh? File this one under, “Not an April Fools’ joke.” Postmedia, one of the largest Canadian news media conglomerates, is making all of its online content free this month, thanks to a partnership with Mary Brown’s, a fried chicken chain based in […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. News You Can Use Many publishers face a tough choice with their COVID-19 coverage. A mix of anxiety about breaking news and being stuck at home means page views are way up, but the traffic surge goes to coronavirus stories that many advertisers wish […]

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Disinformation Wars Facebook is under new pressure to secure its ad platform against electoral shenanigans, following Google’s move to restrict targeting options in political ads and Twitter’s outright ban on such ads in October. One option on the table is to prevent advertisers from […]

Story updated to include comments and clarifications from Verve. Verve’s embrace of programmatic video last year may not be panning out. This week, less than one year after acquiring in-app video company Receptiv, Verve experienced its second round of layoffs in just three months, letting 30 staffers go this week, Adweek reported. Sources tell AdExchanger […]

AdColony laid off roughly 10% of its US workforce late last week amid struggles to gain a foothold in the app-install space. Headcount now stands somewhere around 350. The cuts were across sales, IT, finance and product, including the chief product officer position. AdColony confirmed the layoffs, but not the exact number. The beleaguered mobile […]

AdColony’s Q4 revenue is expected to drop 5-10% more than it did last quarter and CEO Will Kassoy is out, effective immediately. The news caps off a “disappointing” year for AdColony, according to a release late Thursday from parent company Otello Corp. (formerly Opera Software, which rebranded to Otello on Monday). Kassoy, who joined Otello/Opera […]

Before Yieldbot CEO Jonathan Mendez laid off one-third of the company’s employees in mid-July, the company had suffered a series of setbacks. With $10 million in funding last year, Yieldbot bet on a header bidding wrapper that didn’t pay off. Instead, AppNexus won the header bidding wrapper wars with Prebid. Then it had a bad […]

AppNexus laid off 150 of its 1,125 employees on Thursday and Friday, a 13% reduction of its workforce. Internally, the company is telling employees the cuts are part of a reorg that will unify its buy-side and sell-side product groups, which have operated separately until now with distinct engineering, sales and service teams. The company’s […]

Chicago-based ad platform company Centro let go 29 of its 725 employees on Monday, or about 4% of total staff. Unlike other recent layoffs in the ad tech sector – including at Turn, Collective and PubMatic – the cuts were not motivated by a shrinking pool of cash, restless investors or slouching revenue growth. Instead, […]