• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»Jack Dorsey

Twitter To Ban Political Advertising

Twitter will ban political advertising as of Nov. 22. CEO Jack Dorsey broke the news with a tweet storm on Wednesday, citing conflicts of interest that occur when politicians use targeted advertising to influence votes. Read it. “We believe political message reach should be earned, not bought,” he wrote. “A political message earns reach when... Continue reading »
by Alison Weissbrot // October 30th, 2019 //
»
Limits On Targeting Hurt Revenue – Just Look At Twitter’s Unfortunate Q3 Earnings

Twitter’s stock fell like a lead balloon Thursday morning – down as much as 20% in pre-market trading – after reporting an anemic third quarter. According to Twitter, revenue took a hit in Q3 thanks to a bit of seasonality in July and August and a few ad product-related “bugs” that it’s working to fix.... Continue reading »
by Allison Schiff // October 24th, 2019 //
»
Twitter’s 2019 Priorities: Health, Revenue And Trying To Be Less Toxic

2018 was a pretty good year for Twitter, all things considered. Users are growing, if you don’t look at monthly active users (MAUs). Twitter is starting to get a handle on harassment, with machine learning models proactively identifying 38% of the abusive tweets taken down every week. And the platform has been profitable for four... Continue reading »
by Allison Schiff // May 20th, 2019 //
»
Dmexco: Jack Dorsey On Twitter’s Ability To Make Money

WPP CEO Martin Sorrell called out Twitter’s revenue potential – along with the social platform’s positioning amid Google and Facebook’s ad dominance – in an interview with Twitter CEO Jack Dorsey onstage at Dmexco in Germany on Wednesday. “Twitter does not seem to have achieved the prominence Twitter [and the industry] would want,” Sorrell said.... Continue reading »
by Kelly Liyakasa // September 13th, 2017 //
»
Cannes: Twitter CEO Jack Dorsey Rethinks Ad Tech Acquisition Strategy

Twitter’s ad tech fortunes haven’t been great. Most recently, it took its 479-million-dollar acquisition TellApart for a long walk behind the barn. However, Twitter isn’t giving up on ad tech, at least not as an investor, said co-founder and CEO Jack Dorsey at a Wednesday panel hosted by Omnicom’s OMD in Cannes. “We’re definitely not... Continue reading »
by Ryan Joe // June 21st, 2017 //
»
Jack Dorsey On Twitter TV Apps, And Its Monetization Difficulties

Twitter underscored its seriousness about live TV on Wednesday with the debut of an app for the Amazon Fire, Apple TV and Xbox One connected television devices. It also planned to host the first of 10 live-streamed NFL games on Thursday. “We’re resetting expectations around what Twitter is, which is to get news of what’s... Continue reading »
by Kelly Liyakasa // September 15th, 2016 //
»
All Eyes On Jack Dorsey As User Growth Lags – But Twitter Has A Plan For Advertisers

Twitter’s stock took a tumble after trading closed on Tuesday. The reason, as ever? Stalled monthly active users (MAUs). Total MAU growth in Q3 grew a scant 11% year over year to 320 million, an increase of just 4 million users over last quarter. Wall Street was not impressed. Analysts had been expecting at least... Continue reading »
by Allison Schiff // October 27th, 2015 //
»
Why A Twitter/Square Hook-Up Would Make Sense For SMBs

Twitter and Square have more in common than Jack Dorsey as CEO – both platforms have a marked interest in small and medium-sized businesses. While Twitter maintains a suite of Promoted Products aimed at small business owners, including Quick Promote, a tool that allows brands to amplify tweets directly from the Twitter analytics dashboard, Square’s entire... Continue reading »
by Allison Schiff // October 7th, 2015 //
»
Dorsey In As Permanent CEO Of Twitter. Agencies Have a Few Requests

Jack’s wearing a lot of hats. After several months of will they/won’t they, Twitter announced Monday morning that Jack Dorsey will go from interim chief exec – shoes he’d been filling since Dick Costolo stepped down in June – to permanent CEO of the company. He’ll also continue on as CEO of Square, the mobile payments startup... Continue reading »
by Allison Schiff // October 5th, 2015 //
»
Square Deepens Marketing Solution, Ties Email To Sales Data

Twitter founder Jack Dorsey’s payment startup Square is moving farther up the funnel. Known mainly as a lightweight mobile payment processor for boutique mom-and-pop stores and taxi cabs, Square on Tuesday rolled out Square Marketing, a product that will fit in to its growing set of Customer Engagement tools for small and midsize businesses (SMBs).... Continue reading »
by Kelly Liyakasa // April 7th, 2015 //
»
See more articles

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • Disney Plus Finally Strikes A Deal With Amazon Fire; Advertisers Are Buying More Ad Tech
  • CCPA Compliance Tips: Map Your Data, Do Your Due Diligence And Try To Stay ‘Below The Radar’
  • Facebook’s Tips For Success: Focus On The Creative, Let The Machines Do The Work
  • A Simple Question No One In Ad Tech Will Answer
  • How This Season’s Late Thanksgiving Impacts Retail Advertising
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved