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»Bob Iger

Disney Beats Earnings Estimates On The Cusp Of Streaming Launch

Disney posted solid results Thursday for its fiscal fourth quarter with $19.04 billion in quarterly revenue, beating expectations of $19.1 billion. The company also announced that Hulu is now the official streaming home for FX Network content. But the company’s earnings call would have been a lot more interesting if it took place five days... Continue reading »
by Allison Schiff // November 7th, 2019 //
»
Disney Throws Down The Gauntlet With Planned $12.99 Streaming Bundle

You haven’t seen any marketing for Disney+ yet, but you’re about to. Disney is on the verge of a marketing blitz for its direct-to-consumer streaming service. The campaign will kick off in late August and run across traditional, digital and Disney owned-and-operated channels leading up to the service’s planned launch date on Nov. 12. It’s... Continue reading »
by Allison Schiff // August 6th, 2019 //
»
Disney Is ‘All In’ On Streaming – But Advertisers Are Out Of Luck

“Let it go, let it go” is the theme song for any advertisers who might’ve had their hearts set on an ad-supported option for Disney+. There won’t be one, Disney revealed during an investor day event on Thursday in Los Angeles. Disney’s direct-to-consumer (DTC) streaming service, slated to launch in the United States on Nov.... Continue reading »
by Allison Schiff // April 12th, 2019 //
»

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