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»Prime Video

Twitch Wins As Microsoft Shuts Down Mixer; Amazon Hiring In Linear TV?

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Ahead Of The Game Facebook was the designated beneficiary earlier this week when Microsoft gave up on the video game streaming platform Mixer, diverting its traffic and accounts to Facebook Gaming. But the big winner here could be Twitch. Mixer lured popular streamers with... Continue reading »
by AdExchanger // June 25th, 2020 //
»
Broadcasters Get Creative During Crisis; Amazon Primed To Succeed

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Movie Night (On The Couch) TV networks hope nostalgia will win over home-bound viewers. NBCU launched a franchise last week called “Stay-In Theater,” simulcasting family movies across its family of networks. NBCU will cut national commercial time for the broadcast from 35 minutes to... Continue reading »
by AdExchanger // April 13th, 2020 //
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