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»IRIS TV

Facebook Faces Challenges And Opportunities With ‘Watch’

Facebook Watch, the social giant’s video hub that went live for select users on Wednesday, already has a roster of digital video launch partners – like Time Inc., Hearst, Brit & Co., Tastemade, Quartz and McClatchy. But Facebook also wants to broker content deals with the likes of big TV companies like Univision, Major League... Continue reading »
by Kelly Liyakasa // August 11th, 2017 //
»
The FANGs Of The World Are Transforming TV

"On TV And Video" is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Richie Hyden, co-founder and chief operating officer at IRIS TV. In the fast-changing TV business, data will be the currency that pays for everything. It will allow for better ad targeting, smarter decision-making and... Continue reading »
by AdExchanger // June 1st, 2017 //
»
 

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