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»Antonio Garcia-Martinez

From 'Chaos Monkeys' Author Garcia Martinez, An Insider's Unvarnished Take On Facebook's Ad Business

Antonio Garcia Martinez led the team that built Facebook Exchange, the company’s first foray into programmatic advertising. He also had a front-row seat when Facebook killed off the initiative, a decision that effectively aborted his future with the company, as he details in his tell-all book "Chaos Monkeys." "I had bet my entire social capital... Continue reading »

by Zach Rodgers // August 16th, 2016 //
»
 

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