• INNOVATION LABS //
  • Marketing Resource Directory //
  • Programmatic Power Players //
  • Membership
  • Log in
AdExchanger Homepage
  • Log in
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Become A Member
    • Sign Up
  • Events
    • Innovation Labs
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • All Events
  • Podcasts
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • About Us
    • Advertise
    • About Us
    • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
  • Events
    • Innovation Labs
    • PROGRAMMATIC I/O NY
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
    • Industry Preview
    • Social Distancing With Friends
  • Membership
    • Member Exclusives
    • Sign Up
  • Search
Connect

»Investment

The Big Story: Unicorns Everywhere

Late last year, with the end of the pandemic hopefully in sight, Luma was beginning to see investor confidence return. If anything, that cautious optimism was understated, as this Spring, Luma saw the best quarter in deals that it had ever seen. This week on The Big Story, we welcome back Conor McKenna, Luma director... Continue reading »
by Ryan Joe // April 9th, 2021 //
»
Google's Q4 Ad Rev Soars As Advertisers Return

When we last checked in with Google for its quarterly earnings in Q3, it was printing money. And in Q4, it printed some more – because advertisers are coming back. Read the release. Google's 2020 Q4 revenues hit $56.9 billion led by YouTube and its search business. That figure is up 23% YoY from $46.1... Continue reading »
by Ryan Joe // February 2nd, 2021 //
»
App attribution company AppsFlyer has a late breaking addition to its $210 million investment round, which closed in January: Salesforce Ventures.
AppsFlyer Extends Latest $210M Round With An Investment From Salesforce

The more the merrier. App attribution company AppsFlyer has a late breaking addition to its $210 million investment round, which closed in January: Salesforce Ventures. Although Salesforce is only taking a small percentage of AppsFlyer as part of the round extension – less than 1% of the company, according to AppsFlyer CEO and co-founder Oren... Continue reading »
by Allison Schiff // November 24th, 2020 //
»
Amazon Advertising Surges, And Plans Upgrades Around Twitch, Video And Platform Usability

Amazon reported a record Q3 that was driven in part by a 51% increase in advertising revenue and buoyed by a surge in ecommerce due to the COVID-19 pandemic. The online retail giant’s accelerated push into advertising netted $5.4 billion in revenue – up from $3.6 million a year ago – with the company telling... Continue reading »
by Tony Rifilato // October 30th, 2020 //
»
The Big Story: Trust And Antitrust

This week on the Big Story, we look at trust in the market as cataloged by LUMA Partners, and the antitrust case against Facebook, Google, Apple and Amazon, as cataloged by a House Judiciary subcommittee. LUMA VP Conor McKenna swings by to lead us through Q3 M&A activity in a wide-ranging conversation that looks at... Continue reading »
by Ryan Joe // October 8th, 2020 //
»
AppLovin Picks Up $400M In PE Investment, Plans Acquisitions And Potential IPO

It seems everyone wants a piece of AppLovin. Private equity firm KKR bought a $400 million minority stake in the app marketing and discovery platform on Tuesday, lifting AppLovin’s valuation to around $2 billion from $1.4 billion just eight months ago. Bank of America Merrill Lynch advised AppLovin on the investment, adding a new wrinkle... Continue reading »
by Allison Schiff // July 17th, 2018 //
»
MediaMath Gets A $175 Million Credit Line, Led By Goldman Sachs

You gotta give credit to MediaMath. At least, Goldman Sachs did. MediaMath said Tuesday that it had received a $175 million credit facility led by the finance giant. Santander Bank also partnered. CFO Stacey Bain said MediaMath’s previous debt facility was coming due, and the company will use its new line of credit to refinance... Continue reading »
by Ryan Joe // June 6th, 2017 //
»
Acxiom’s Plan Comes To Fruition

Acxiom’s 2017 Q4 performance was better than expected, as CEO Scott Howe’s plans to turn the company into a data infrastructure provider started to take form. Read the release. That transformation was evident in the company’s 2017 Q4 and full-year earnings report, released Tuesday. Acxiom earned $225 million in quarterly revenue, which was flat compared... Continue reading »
by Ryan Joe // May 16th, 2017 //
»
After 'Transitional Year,' Rocket Fuel’s Real Test Begins

Can Rocket Fuel return to growth following 2016, which was characterized as a “transitional year” by CFO Stephen Snyder during the company’s Q4 and FY 2016 earnings call Tuesday? Read the release. Rocket Fuel’s nascent platform solutions business has expanded nicely in recent quarters and helped the company end Q4 on a decent note. Its... Continue reading »
by Ryan Joe // February 21st, 2017 //
»
IPG CEO Michael Roth Sees Data Analytics And Transparency As Key Differentiators

IPG plans to boost investments in data analytics and coordinate its database across all its agencies, CEO Michael Roth said Friday during the holding company’s Q3 earnings call. Read the release. “That will be a key focus for us in 2017 – to make sure all the agencies at IPG have a consistent offering in... Continue reading »
by Ryan Joe // October 21st, 2016 //
»
See more articles
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • IOS 14.5 – And ATT Enforcement – Is Finally Coming Next Week
  • Apple Is Expanding Its Ad Business On The Cusp Of ATT Enforcement (Yep, You Read That Right)
  • DoubleVerify Is “Building A War Chest” With IPO
  • Let's Give Walled Gardens The Name They Deserve: Roach Motels
  • Perfect Your iOS 14 Opt-In Strategy with Pre-Permission Prompts Built with Context and Trust
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us //
  • Diversity Inclusion & Equity
© 2021 Access Intelligence, LLC - All Rights Reserved