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»Sarah Hofstetter

Podcast: Brands Get Serious About Ecommerce, With Sarah Hofstetter

Sarah Hofstetter is a board member at Campbell Soup Company and president at ecommerce analytics company Profitero. She will appear next month at AdExchanger’s Programmatic IO conference, in conversation with Elizabeth Bennett, VP of global ecommerce at Kraft Heinz. Register to hear their session, along with more than 40 others, at Programmatic.io. CPGs and food... Continue reading »
by Zach Rodgers // September 25th, 2020 //
»
Key Hires At Commerce Startup Profitero; WPP To Shutter Triad

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Third Time’s A Charm Bryan Wiener and Sarah Hofstetter joined the ecommerce software company Profitero as CEO and president, respectively. This is the third business Wiener and Hofstetter have jointly led, following their long tenure at 360i before it was acquired by Dentsu and... Continue reading »
by Monica Bhalla // April 22nd, 2020 //
»
New Comscore CEO Bryan Wiener And Lieutenant Sarah Hofstetter Quit On Same Day

Less than a year after stepping into the CEO role at Comscore, Bryan Wiener is stepping out of it. In a statement late Sunday night, Wiener cited what he called “irreconcilable differences” with the board over how to execute the measurement company’s strategy. And he’s not the only one heading for the exit. Comscore president... Continue reading »
by Allison Schiff // April 1st, 2019 //
»
360i CEO Sarah Hofstetter On The DNA Of A Modern Lead Agency

360i – the digital agency recently recognized by the Forrester Wave – prides itself on its ability to adapt to rapid changes in technology. “Marketers need agencies that are adaptable, but still retain the fundamentals,” CEO Sarah Hofstetter said. Forrester singled out 360i’s strong data chops, its ability to facilitate collaboration rather than competition between... Continue reading »
by Alison Weissbrot // November 9th, 2016 //
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