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»Oscar Rondon

TV Will Be Programmatic Before It Is Fully Addressable

"On TV And Video" is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Oscar Rondon, senior director of TV strategy at TubeMogul. Brand marketers all seem to agree on what the future of TV buying should look like. It should include the automated planning, buying and delivery... Continue reading »
by AdExchanger // November 5th, 2015 //
»

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