FreeWheel Secures $16.8 Million in Strategic Institutional Financing
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FreeWheel Creates PAVE, Discusses Necessity Of Fully-Integrated Video Solutions For Publishers
Video monetization technology company, FreeWheel, announced its new PAVE initiative today that it says will “lead to fully integrated video solutions for major publishers.” Read the release. Doug Knopper, co-founder and co-CEO of FreeWheel, spoke to AdExchanger.com. AdExchanger.com: Why is PAVE necessary? How does this work with standardization efforts such as The Pool or VAST? […]
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Addressable Media Only Just Beginning Says FreeWheel Co-CEO Knopper
Doug Knopper is Co-Founder and Co-CEO of FreeWheel, an online video advertising technology company. AdExchanger.com: What are some of the key learnings that you’re bringing forward from your experience as DoubleClick’s GM? DK: There are two key parallels that come through. One is the critical importance of building a strong team, which has been one […]