Monks

Gila Wilensky discusses her new role overseeing Monks’ media and data practice, and what it really means to be an “AI first” company.

For the team at Monks, one of the biggest takeaways from CES this year is that AI’s place in marketing is starting to feel more practical than hypothetical.

DMG Media has a new social-focused agency services biz; AI search and AI slop sites are cannibalizing recipe sites; and a new TikTok trend blasts brands for not delivering free stuff they didn’t promise.

Can Netflix do live programming? Plus, efficiency gains from generative AI are causing some ad agencies to rethink how they bill clients.