How HelloFresh Brought AI Creative To Times Square
Hightouch’s new creative generation tool helped HelloFresh develop creative at a larger scale and launch a Times Square activation.
Hightouch’s new creative generation tool helped HelloFresh develop creative at a larger scale and launch a Times Square activation.
Hightouch’s new ID Express solution aims to simplify the process of converting email addresses and phone numbers into UID2s.
PetSmart adopted Hightouch’s AI decisioning tool in 2023 to better reach its customers on a one-to-one basis through nuanced insights into campaign results.
On Tuesday, data platform Hightouch announced it closed $80 million Series C funding at a $1.2 billion valuation.
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. A Zero-Sum Game Strauss Zelnick, CEO of Take-Two Interactive, the video game developer that makes Grand Theft Auto, bemoaned the lack of pricing power for gaming properties during the company’s earnings report this week, eXputer reports. Zelnick believes video games should be priced […]