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»EMX

Industry Preview: Seeking Clarity Amid Change

Industry Preview is a special, limited-run audio series, featuring interviews with key leaders in marketing, media and technology who share their predictions and key priorities for 2021. This podcast is sponsored by Engine Media Exchange. CTV advertising made huge inroads in 2020, a trend that will accelerate in 2021. One reason is a big consumer shift... Continue reading »
by Zach Rodgers // February 9th, 2021 //
»
Engine Adds Transparent Fee Option For EMX Exchange

The EMX exchange, operated by the agency holding company Engine, is offering buyers the ability to transact on its exchange with a flat, transparent buy-side fee. The sliding scale model will allow clients, agencies and DSPs to pay more or less depending on volume commitments. So a buyer may decide to spend more on the... Continue reading »
by Sarah Sluis // December 19th, 2018 //
»
 

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