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»DPC

Facebook Settles Over Inflated Video Metrics; Disney Agency Review Draws Fire

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Plaintiff Engagement Remember Facebook’s video metrics mess? That situation led to a class action lawsuit, in which ad agencies alleged that Facebook inflated video engagement. And now, a proposed settlement would have Facebook pay $40 million, according to The Hollywood Reporter. The money would... Continue reading »
by Monica Bhalla // October 8th, 2019 //
»
The FTC Might Install A Privacy Official At Facebook; Irish Data Protection Commission Probes Quantcast

Regulation Nation The Federal Trade Commission is in negotiations on a settlement deal with Facebook that would install a federally-approved privacy official at the highest ranks of the company and launch an independent privacy oversight committee. CEO Mark Zuckerberg would be responsible for enforcing privacy at the company, and Facebook will still have to pay... Continue reading »
by AdExchanger // May 3rd, 2019 //
»
 

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