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»Curt Larson

Marketers Can Be More Successful Than Ever After Apple Fixes Its Cookie Glitch

“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Curt Larson, vice president of product at Sharethrough. At Apple’s developer conference in early June, the company unveiled its new “Intelligent Tracking Prevention” initiative. The move will launch on Safari... Continue reading »
by AdExchanger // July 5th, 2017 //
»
Coming Soon: A Programmatic Native Standard That Will Change The Industry

“Data-Driven Thinking" is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Curt Larson, vice president of product at Sharethrough. In late 2013 Facebook kicked off the merger of native advertising and real-time bidding with the introduction of FBX and its exchange... Continue reading »
by AdExchanger // February 6th, 2015 //
»
 

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