:

ARCHIVE FOR:

AgenticAdvertising.org

Technology

New Chairman Joel Meyer Dishes On Prebid’s Reset For The Agentic Ad Tech Era

BY Anthony Vargas// August 24th, 2026

OpenX CTO Joel Meyer, who was named Prebid’s new chairman, previews the org’s next phase and helping publishers navigate competing agentic protocols.
Daily News Roundup

Amazon Lowers Its Garden Walls; Peer39 Buys Adloox From Scope3

BY AdExchanger// June 3rd, 2026

Amazon has third parties selling some of its ad inventory; Scope3 selling Adloox to Peer39 suggests sustainability is out; and “fabric” is the new AI-related buzzword for ad tech.