The AdExchanger Team

About AdExchanger

Founded in 2008, AdExchanger is an integrated media and events company devoted to the digital advertising and marketing space.

Our award-winning publication enables the exchange of ideas between all members of the “ecosystem,” including marketers, agencies, publishers, data providers, advertising and marketing technology companies, analysts, the investment community and the press.  AdExchanger has 208,000 monthly unique visitors, and editorial newsletters with more than 24,000 subscribers.

In addition, we produce the leading conference in programmatic media, PROGRAMMATIC I/O; Industry Preview, which provides an exclusive look at the year ahead in digital marketing technology; Omni.Digital, which addresses the challenges marketers face building seamless cross-channel brand experiences; and Clean Ads I/O, a conference focused on making advertising better.

 

The AdExchanger Editorial Team

[users_order users=10 section=”AdExchanger Editorial Team”]

 

AdExchanger Events and Advertising Team

[users_order users=5 section=”AdExchanger Events and Advertising”]

AdExchanger Business and Marketing Staff

[users_order users=4 section=”AdExchanger Business and Marketing Staff”]

Must Read

Sports Leagues Can’t Stop Putting Ad Revenue Ahead Of Fan And Player Interests

Disaffection and outright anger toward US sports institutions run deeper than logo-cluttered fields. Leagues and teams are sacrificing player safety and fan enjoyment for marketing dollars.

Comic: Traffic Jam

With Search Traffic Down 70%, People Inc. Bets On Revenue Beyond Site Visits

People Inc.’s referral traffic from Google search is down 70% over the past two years, and by 26% in Q3 alone. But its digital revenue is still growing, albeit slowly.

Chord Buys Its Rival Zenlytic To Build An Agentic Version Of A CDP

On Tuesday, Chord, a six-year-old commerce tech startup, acquired Zenlytic, an AI startup with an anthropomorphized data analyst agent named “Zoë,” for $5 million.

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters
Tal Jacobson, CEO, Perion

Affle Acquires Perion For $420 Million, Because ‘Synergies’

If you ask the executive leadership of Affle and Perion why the two companies are merging, the answer you’ll get is “synergies.”

Konskie, Poland - December 02, 2024: Fox Corporation logo displayed on mobile phone

Fox Doesn’t Want To Talk About Roku, But It’s Got Lots To Say About Tubi And Politics

A combo of Tubi, sports and political ads powered Fox’s growth this last quarter, even as Fox News lost viewers and the Roku deal awaits DOJ clearance.

AdExchanger's Big Story podcast with journalistic insights on advertising, marketing and ad tech

Smart Acquisition Or Frankenstack? Stagwell-Freestar And DoorDash-Instacart

It’s fall, and M&A is in the air. Two acquisitions happened this week: Stagwell bought Freestar, and DoorDash bought Instacart.