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AppLovin sues Unity over data leakage; Meta’s creator business faces an uphill battle in competing with YouTube; and AI search wrongly blames Converse’s old CMO for its current ad controversy.

This documentary streamer found new life as an AI trainer; the NFL is taking public shots at Nielsen, but is it a negotiating tactic?; and Nielsen’s new focus on 18+ audiences dings streaming viewership.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Follow Your Intuition, I Guess Intuit, which owns Mailchimp and accounting software like TurboTax and QuickBooks, is launching an ad network called SMB MediaLabs, Adweek reports. As the name implies, Intuit’s media business is a “small business-focused media network.” But it’s focused on […]