series A

Bluefish helps advertisers track and optimize how they show up in an LLM’s search results. Its latest funding will expand its team and product suite.

Newton Research announced its $9 million Series A raise on Tuesday. The funds will go toward hiring as demand for Newton’s specialized AI agents grows.

Screenverse plans to add about 20 employees over the next 12 months with the help of its new cash reserve. The company also earmarked a portion of its funding for enhancing its publisher suite.

The acquisition should help Aditude expand its footprint in the gaming vertical. But the main rationale, from Aditude’s perspective, was CPMStar’s already-established direct sales business.

SCUTI, a rewards-based “g-commerce” platform that aims to replicate an Amazon-like online shopping experience inside of gaming apps, announced its $10 million Series A on Tuesday.

Data intelligence platform Tracer selected Obele Brown-West to be its first president on Wednesday on the brink of closing its Series A round of funding.

On Tuesday, data collaboration and clean room platform Optable announced $20 million in Series A funding, with participation from Hearst Ventures, Brightspark Ventures, Desjardins Capital, Deloitte Ventures and asterX.

Banner ads? More like background noise. Social display has become an attractive option for publishers trying to get around banner blindness, and there are now multiple startups on the market that help brands repurpose their social creative to run across the open web. Growth in the sector is catching the attention of investment firms. On […]

Health and wellness publisher Greatist raised $4.5 million in Series A funding Tuesday. The five-year-old publisher turned a profit last year for the first time, and it’s seeking more funds to create custom, high-touch programs with Kind, FitBit and other advertisers. CEO Derek Flanzraich wants Greatist to become a top player in the health and […]