podcast

Telling, a new podcast media agency and consultancy, is zeroing in on performance marketing in the UK and European markets.

We dive into the muck that is YouTube’s partner network. Plus, how that lack of transparency relates to its burgeoning YouTube TV supply.

Get the inside baseball on MediaMath’s bankruptcy. Plus, what its demise means for the rest of ad tech.

Why retail media is going in-house. Plus, Prebid.org’s latest update addresses three biggies: SPO, data privacy and the end of third-party cookies.

“How did they let us into this thing?” After a week at the Cannes Lions, Sarah and Allison share what they learned from advertising’s networking festival, set against the backdrop of White Lotus and Below Deck.

Where does ad tech see future growth? And where do expanding areas like retail media, privacy tech and connected TV need a reality check? Listen in to hear both cases as the editorial team recaps the Programmatic IO conference.

Cutting out hops in the supply chain means skipping over a DSP or an SSP – especially for video inventory. Plus, inside Cadent’s bid for bankrupt SSP EMX.

When you combine ad tech integrations, in all their messy complexity, with data privacy laws like GDPR, the stakes for mistakes are high. Last week, our managing editor, Allison Schiff, broke one such story. PubMatic had set the default timer to get consent in its own identity management solution so low – between 1 millisecond […]

Digital out-of-home (DOOH) is growing, but it’s still the minority of the market, and programmatic is just a fraction. Learn what’s accelerating the industry’s transition to digital and programmatic and what’s holding it back.

What are data privacy lawyers (and regulators) thinking most about these days? Allison Schiff reports from Washington, DC. Plus: the effects of ATT nearly two years later.