DoubleClick Ad Exchange Coverage; Former Yahoo! AOL-er Greg Coleman Returns; Facebook Ad Revs Rolling; Mpire Eyeballs The Bad Guys
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. DoubleClick Ad Exchange Day The press coverage of today’s launch of the DoubleClick Ad Exchange is extensive. Paid Content’s David Kaplan quotes one agency executive who offers that the exchange should disintermediate “loathsome ad network arbitrage junkies.” Read more. The New York Times Miguel […]
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