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Google Tests A Price Indicator That May Rattle Retailers; The CNIL Comes For Google Analytics And Facebook Connect

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Can You Put A Price On … Price? Google is testing “Higher price” and “Lower price” indicators for shopping searches. Brian Freiesleben, an SEO industry observer and practitioner, spotted the badge in the wild on a $760 fireplace from Home Depot. It was… Continue reading »

by AdExchanger // April 13th, 2022 //
»
CMOs Vs CTOs; Ads Get A Boost In Google Maps

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Mark It Down A 2019 report in the Harvard Business Review declared that marketing has lost prominence within the overall business hierarchy, based on US ad expenditures decreasing. Two of its authors revisited the topic in a new article, noting, “Many scholars and practitioners… Continue reading »

by AdExchanger // February 27th, 2020 //
»
 

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