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Alphonso co-founder Lampros Kalampoukas is suing Kroll for allegedly undervaluing the company by nearly $100 million to aid LG Electronics in a shareholder dispute.

It took two bitter lawsuits and the airing of a lot of dirty laundry, but LG Ads is finally on track to go public by the end of Q2.

When The Trade Desk, the ad tech darling of Wall Street, missed its earnings forecast for the first time, ad tech insiders paid attention. Plus: Reddit, fueled by Google Search, sputters after an algorithmic adjustment.

Reddit generates “substantially” all of its revenue through advertising, and its S-1 filing reveals its strategy for licensing data and becoming “the leader in contextual advertising.”

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. The Price Of Admission The discovery process for Google’s federal antitrust trial is already yielding some painful admissions when it comes to reinforcing the industry’s suspicions about Google. Jerry Dischler, VP of Google’s ads business, testified Monday that Google tweaks its search ad […]

Instacart’s S-1 makes more references to advertising than it does to “delivery,” “pickup” or “CPG.”

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Add To CART Instacart filed for its initial public offering (IPO) on Friday. Shares should start trading next month (under the stock ticker CART, of course). Call it a thawing of the tech IPO market, which has been frozen for a year and […]

The market is not being kind to digital media companies. The nearly 40% drop in BuzzFeed’s stock price on Monday and the decline of its valuation from $1.5 billion when it went public in December to roughly $300 million now is no doubt causing other digital-native publishers to rethink their IPO plans. But any doom and gloom about the long-term viability of digital publishers in public markets is likely overblown.

Apple’s ATT rollout triggered an industry-wide freakout among mobile ad tech companies. But surprisingly, over the past year Apple has gotten “more accessible,” says Omer Kaplan, CRO and co-founder of ironSource. Also in this episode: Being a newly public ad tech company in a tricky market.

BDG sees opportunity in the parenting vertical, and its acquisition last year of Some Spider was a major step toward ramping up its focus on parenting. The publisher plans to continue creating an ecommerce-focused experience across its portfolio that allows endemic brands to target users throughout their parenting journey, according to Sharon Mussalli, BDG’s EVP of revenue and operations.