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»cloud platform

Amagi Media Labs Is Going Global With Cloud-Based SaaS

In 2008, Amagi Media Labs was a small tech startup in India with its eye on the nascent streaming market. On Wednesday, Amagi became a unicorn after raising $95 million in a round led by Accel, bringing the company’s total funding to around $150 million since 2013. Amagi’s sell-side technology uses a cloud-based, software-as-a-service (SaaS)… Continue reading »
by Alyssa Boyle // March 18th, 2022 //
»
Finally, The Publisher Pushback On AMP; This Is Why We Can’t Have Nice News.

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Blown AMP Publishers are pulling the plug on Google AMP. Vox and BuzzFeed (and other titles within their portfolios) are testing or considering testing their own mobile optimization pages, which they expect to generate at least 20% more revenue than Google AMP pages… Continue reading »
by AdExchanger // February 25th, 2022 //
»
Oracle Marketing Cloud’s Integration Effort Changes Its Relationship With Clients, Partners

Like every marketing cloud, Oracle’s was built through acquisition. The tech giant has devoted more than $3 billion to construct a suite that includes campaign management or marketing automation from Responsys and Eloqua, data management solutions from BlueKai and Datalogix, omnichannel commerce through Maxymiser and online ad targeting tools like AddThis – among many others.… Continue reading »
by James Hercher // May 2nd, 2016 //
»
 

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