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»ARM Treasure Data

Treasure Data CEO Pankaj Tibrewal
SoftBank-Owned Treasure Data On The Nascent But Growing Opportunity Of IoT

This is the 12th in AdExchanger’s “Meet the CDPs” series. Read previous interviews with mParticle, Acquia-owned AgilOne, Amperity, Segment, ActionIQ, Lytics, Bluecore, Microsoft, Tealium, Optimove, Adobe and BlueConic. Treasure Data is betting that the internet of things (IoT) is the next frontier for customer data platforms. “CDP as a category exists because there is so much... Continue reading »
by Allison Schiff // October 8th, 2020 //
»
AB InBev Crafts Its Data Management Strategy With Help From ARM Treasure Data

AB InBev – parent to more than 500 brands, including Budweiser, Bud Light, Stella Artois and, of course, Corona – is the largest global beer company in the world, and it’s got sizable data silos to match. But until recently it had no way to connect them, said Lucas Borges, senior global mar tech manager... Continue reading »
by Allison Schiff // April 22nd, 2020 //
»
 

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