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»admonsters

Comscore or Quantcast As The New Nielsen?; The Irksome OPA; Social Media Getting $8 Display Ad CPMs

Here's today's AdExchanger.com news round-up... Want it by email? Sign-up here. Traditional Media Revolts It appears traditional media companies are tired of their Nielsen main course and have decided to try something else from the menu. Bill Carter and Stuart Elliott of The New York Times cover a recent diabolical plot by the heads of... Continue reading »
by AdExchanger // August 17th, 2009 //
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