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Why Cross-Device Advertising & Personalization is the Future with Charlotte Maines, Amazon Ads | Cannes 2025

By AdExchanger Content Studio

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Charlotte Maines, Head of Fire TV, Alexa, and Tablets at Amazon, joins AdExchanger to discuss how AI is revolutionizing content discovery, advertising, and the connected home. From personalized recommendations to voice-powered engagement, she reveals how Amazon’s ecosystem is driving immersive brand experiences. Discover how AI and cross-device innovation are shaping the future of streaming and media monetization.

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