Home AdExchanger Talks Social Distancing With Friends: Zammo CEO Alex Farr

Social Distancing With Friends: Zammo CEO Alex Farr

SHARE:
Rocco, Luna and Enzo (and Alex)

A factoid for our times: Kohler’s sales of smart toilets increased eightfold during the first two weeks of March compared with this time last year.

The trend makes sense to Alex Farr, CEO of Zammo, a platform that brands can use to easily build voice apps. Touchless tech is taking off as people do their best to keep their hands to themselves. It’s a coronavirus thing.

Alex is sheltering in a cabin around 15 miles outside of San Francisco, where he can see the redwoods and take walks with his wife.

He’s also making time for meditation. Alex is a particular fan of Vipassana. “It’s like medicine without taking anything,” he says.

Also in this episode: Why Zammo had a WFH pandemic preparedness plan in place long before COVID-19 hit and what happened when Alex tried to get too ambitious with his multitasking.

(He ended up sending his lawyer a pile of random emoji. Wine glass, eggplant, volcano.)

Tagged in:

Must Read

Why Wall Street Turned Against The Trade Desk

The Trade Desk is less than a third as valuable as it was a year ago. It retains about one-tenth of its high-water market cap from December 2024, when the company was worth almost $70 billion. Why did investors lose the faith?

Garrett McGrath, President, Prebid.org

Prebid’s New President Is Its Former Chairman, Garrett McGrath

McGrath left Prebid in June following five years as board chairman after stepping down as SVP of product management at Magnite. But now, overseeing Prebid will be his full-time job.

TV Manufacturer Telly Touts Programmatic Home Screen Ads

Telly, the startup that gives away free smart TVs in exchange for data and ad exposure, is making its home screen ads available for brands to buy programmatically – and pushing for industry standards to help attract more spend. 

Privacy! Commerce! Connected TV! Read all about it. Subscribe to AdExchanger Newsletters

AI Is Helping L’Oréal Brainstorm Unique Ways To Reach Male Audiences

L’Oréal adopted creative AI platform Springboards to generate creative ideas that led to a collaborative, ongoing ideation process.

AdExchanger's Big Story podcast with journalistic insights on advertising, marketing and ad tech

Google Had Its Day In Court. Now, It’s Amazon’s Turn

Google won’t have to break up its ads business after being declared an online monopolist. Meanwhile, Amazon faces a lawsuit from the FTC alleging that it charged advertisers more than necessary for ecommerce ads.

The FTC’s Amazon Lawsuit Is Ad Tech’s History Of Opacity Repeating Itself

Buy-side experts said it’s another example of a Big Tech platform taking advantage of the lack of transparency built into programmatic ad auctions. And they’re not optimistic change is coming.