Also in this episode: how MoPub is busily preparing itself for Apple’s forthcoming IDFA changes, a deep dive on the rationale behind Twitter’s recent acquisition of CrossInstall and Robin’s work with mentoring female students interested in the marketing industry.
Google Grows Its Sellers.json File To 1.2 Million Publishers Prog.IO Digital: P&G’s Media Strategy, NYT Reconciles Subscriptions With Ads – And How To Build A CDP Amazon Is Primed To Set A Nearly $10 Billion Sales Record On Prime Day This Year House Report Calls For 'Structural Separation' Of Big Tech (It’s 449 Pages, So Here’s Your Much-Needed TL;DR) Snap Sales SVP Peter Naylor On Upstart Competition, Why Snap Avoids Exchanges And The Wide Release Of First Commercial Group Nine Offers Its First-Party Data To Power DR Ads On Instagram, Facebook Google, The Trade Desk, MediaMath, Amobee, Adobe and Adform Lead The Pack In Gartner’s 2020 Ad Tech Magic Quadrant Dovekey Privacy Sandbox Proposal Could Represent A Mini Detente Between Google And Ad Tech It May Seem All Quiet On The CCPA Front, But Don’t Get Complacent: CCPA Enforcement Has Begun»
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