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»Wallaroo Labs

PubMatic Slashes Infrastructure Costs With Wallaroo Labs

Running a programmatic exchange requires PubMatic to process around 800 billion bids a day and 80 million bids a second – which generates 100 terabytes of compressed data per day. And this number has only risen as header bidding multiplies the number of daily bid requests. Data analysis in real time instead of a day... Continue reading »
by Sarah Sluis // December 17th, 2019 //
»

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