• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Industry Preview //
  • About Us //
  • Contact Us

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
  • Resources
    • Resources
    • Newsletters
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
    • All Events
  • Podcast
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»The Spruce Best Home

Dotdash Makes Bold Move With Amazon-Exclusive Paint Line

Amazon is primed to splash some color on a new product category: paint. But rather than slap on its own private label, home improvement site The Spruce lent its name and home décor expertise, selecting and naming the 32 colors of paint. Paint manufacturer KILZ produced the line. KILZ and Amazon first approached the digital... Continue reading »
by Sarah Sluis // May 22nd, 2019 //
»

Get AdExchanger Newsletters
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • 4 Ways TikTok’s Ad Products Benefited From Competitors’ Mistakes
  • Facebook’s Tips For Success: Focus On The Creative, Let The Machines Do The Work
  • Disney Plus Finally Strikes A Deal With Amazon Fire; Advertisers Are Buying More Ad Tech
  • Microsoft Is Going To Pretend CCPA Is The Privacy Law Of The Land – Because There Isn’t One
  • How This Season’s Late Thanksgiving Impacts Retail Advertising
Ajax spinner
  • Privacy Policy //
  • Contact Us
© 2019 Access Intelligence, LLC - All Rights Reserved