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»techmedianetwork

Purch, A Publisher Connecting With Consumers On Their Path To Purchase

Because advertisers are willing to spend the most at the last click before purchase, it’s where publishers can reap the highest rewards. That’s the focus of publication family Purch – which rebranded from TechMediaNetwork in April and whose owned and operated sites include TopTenREVIEWS, Tom’s Hardware, Tom’s IT Pro, Laptop and Connectedly. “We believe the... Continue reading »

by Sarah Sluis // August 27th, 2014 //
»
'Scale Matters' In Vertical Publishing Says TechMediaNetwork CEO Mason

Digital-media buying may have moved from buying placement to buying audience, but vertical publishers are still gladly carrying the “contextual” torch as valuable audience continues to be attracted to niche content – an opportunity TechMediaNetwork is looking to exploit. Having raised $33 million in 2011 in hopes of unseating other tech publisher networks such as... Continue reading »

by John Ebbert // July 19th, 2013 //
»
 

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