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»Star Wars

More On Google And Facebook’s Alleged Collusion; Liftoff Snags $400M From Blackstone

Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Jedi Mind Trick? More details are coming out about Google and Facebook’s alleged sweetheart deal to rig Google’s ad auction. The tech giants agreed to “cooperate and assist one another” if they ever faced an investigation into their pact, according to an unredacted version… Continue reading »
by AdExchanger // December 23rd, 2020 //
»
Disney Talks Subscriber Count, Ads On Streaming Services And Theatrical Release Strategy

The force is strong with Disney. The company is leveraging its movie franchises and original content pipeline to hyperdrive a major strategic shift into the DTC market, as it bets big on Disney Plus and its other streaming platforms, including Hulu and ESPN Plus, in the years ahead. Subscribers and content jump to hyperspace In… Continue reading »
by Tony Rifilato // December 11th, 2020 //
»
 

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