• PROGRAMMATIC I/O //
  • AdExchanger Awards //
  • Subscribe //
  • COVID-19 Special Coverage
AdExchanger Homepage
  • COVID-19 Special Coverage
  • Topics
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
  • Opinion
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Comic Strip
  • Subscribe
  • Events
    • PROGRAMMATIC I/O NY 2019
    • Industry Preview 2020
    • PROGRAMMATIC I/O SF 2020
    • AdExchanger Awards
  • Podcasts
    • The Big Story
  • Careers
  • About Us
  • Contact Us
  • Twitter
  • Facebook
  • LinkedIn
  • RSS

  • AdExchanger Homepage

  • AdExchanger.com

  • Menu
    • Advertiser
    • Publishers
    • Content Studio
    • Platforms
    • Mobile / Cross-Device
    • Data
    • Commerce
    • Investment
    • Agencies
    • TV and Video
    • Politics
    • Data-Driven Thinking
    • The Sell Sider
    • On TV and Video
    • Brand Aware
    • Content Studio
    • Comic Strip
    • Advertise
    • About Us
    • Contact Us
    • Subscribe
  • Events
    • Innovation Labs
    • AdExchanger Awards
    • PROGRAMMATIC I/O NY
    • Industry Preview
    • All Events
  • Podcast
    • Social Distancing With Friends
    • AdExchanger Talks
    • The Big Story
  • Careers
  • Search
Connect

»ross mccray

VideoAmp Enters Serious Growth Mode With $70 Million In New Funding

Video tech startup VideoAmp is on a hiring spree, thanks to a $70 million cash infusion. The round, announced Wednesday, was led by investment bank The Raine Group, which kicked in $50 million. Ankona Capital contributed the rest, bringing VideoAmp’s total funding to just over $100 million since 2014. VideoAmp isn’t taking any money off... Continue reading »
by Allison Schiff // May 1st, 2019 //
»
VideoAmp’s Ross McCray: Tidying the Mess Of Cross-Screen Video Planning And Measurement

TV and video planning and measurement is a fragmented mess. Buying and selling video inventory across platforms can create a headache for everyone involved, not to mention a mountain of paperwork. That’s where VideoAmp, a Santa Monica, Calif.-based video startup, comes in. VideoAmp is a software and data platform with a planning and measurement tool... Continue reading »
by Rae Paoletta // August 30th, 2018 //
»
Podcast: Optimizing The Upfront Buy

Welcome to AdExchanger Talks, a podcast focused on data-driven marketing. Subscribe here. Two-year-old startup VideoAmp aims to help marketers unify the planning of their video campaigns across digital, mobile and TV. It's a gnarly data science problem, as the company's 25-year-old CEO, Ross McCray, makes clear in the latest episode of AdExchanger Talks. "When you have... Continue reading »
by Zach Rodgers // April 12th, 2017 //
»
 

Popular today on AdExchanger

  • Popular
  • Today Week Month All
  • W3C Ad Tech Members Panicked About Slow Progress For Third-Party Cookie Alternative
  • Mark Zagorski Named CEO Of DoubleVerify To Lead Its CTV Charge
  • The Big Story: Google’s Fees, Facebook Advertisers Flee
  • Google Opens Its Black Box And Shares Fees Across DV360, Google Ads And Google Ad Manager
  • Trade Groups Say IOS 14 Not Compatible With GDPR; Pinterest Under SEO Scrutiny
Ajax spinner
AdExchanger Homepage
  • Privacy Policy //
  • Subscribe //
  • Advertise //
  • Contact Us
© 2020 Access Intelligence, LLC - All Rights Reserved