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»Purple CMO

Mattress Startup Purple Wakes Up, Uses Creative To Drive Better Prices

The mattress space went from sleepy to startup hot in just years. Utah-based Purple is one of those bed-in-a-box startups trying to gain a foothold in a space that’s becoming crowded with new entrants, including Casper, Leesa, Tuft and Needle and Saatva. Purple is getting the word out with a social video-heavy strategy that focuses... Continue reading »

by Sarah Sluis // July 24th, 2017 //
»
 

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