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»Lijit

Lijit Acquired By Federated Media: Lijit CEO Vernon And COO Knapp Discuss

Yesterday, media company Federated Media announced the acquisition of Boulder, Colorado-based ad network and publisher technology company Lijit. Federated CEO Deanna Brown offered in a release, "Our combined relationships, proprietary tools and conversational marketing services will be invaluable to publishers and advertisers alike." Read it. Lijit CEO Todd Vernon and COO Walter Knapp will become... Continue reading »
by AdExchanger // October 5th, 2011 //
»
An Ad Network - And Site Rep Firm - Grows In Boulder; Lijit Talks Momentum

AdExchanger.com spoke recently with CEO Todd Vernon and COO Walter Knapp of Lijit, a Boulder, Colorado-based company focused  providing a search engine and other tools to long-and mid-tail publishers. In addition, publishers may choose to join Lijit's ad network. Earlier this month, Lijit issued a release on company momentum. Read it here. AdExchanger.com:  What momentum... Continue reading »
by AdExchanger // January 27th, 2011 //
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Lijit CEO Todd Vernon On Series D Funding And Data Strategy Roadmap

Lijit announced that it has raised $6 million in Series D financing from existing investors Foundry Group, Boulder Ventures and High Country Venture. This put their total to-date for funds raised at $18.3 million. Read the release. Lijit CEO Todd Vernon discussed the new funds and the product road map as it relates to data.... Continue reading »
by AdExchanger // June 22nd, 2010 //
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Lijit Networks Enabling Audience Targeting Through Mid And Long Tail Search Functionality Says COO Knapp

Walter Knapp is COO of Lijit Networks, a search tool proving analytics to publishers and audience targeting to advertisers. AdExchanger.com: What problem is Lijit solving? It appears to be a couple of problems potentially. WK: You’re right there are really two problems that Lijit solves.  The first is for publishers.  If you think about it,... Continue reading »
by AdExchanger // April 7th, 2010 //
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