ARCHIVE FOR:

Juozas Kaziukėnas

  • Amazon Gets Scraped, Too; LinkedIn Loves Video

    Amazon gets a taste of its own AI medicine; LinkedIn continues its pivot to video; and YouTube and Fox are on a fight.

  • Google AdSense Changes Publisher Payouts; The Costs (And Gains) Of Generative AI

    Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Making An Impression Starting early next year, Google AdSense publishers will see their payouts switch from a per click metric to per impression, the first change to its revenue sharing model in 20 years.  Paying per impression is the industry standard for how […]

  • Does DALL-E Help Or Replace Agencies? Amazon Tests A Public Sales Metric

    Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. Creative Unproduction Ad agencies are among the early adopters of generative AI for work.  The big sell is the expense reduction when creative production and strategy is shifted at least in part to AI. Ideas, characters, background elements, colors and all sorts of […]