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»joe fullman

Google’s Nest Egg: Attainable Data From The Internet Of Things

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Joe Fullman, director of digital strategy at Arnold Worldwide. It’s official: Google revealed yesterday that its purchase of smart home equipment company Nest closed last week. When we first learned… Continue reading »
by AdExchanger // February 13th, 2014 //
»
How Storytelling Evolves In A World With More Screens And Data

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Joe Fullman, director of digital strategy at Arnold Worldwide. A strategic approach to mobile is about more than mobile apps, adaptive design principles and display campaigns with teeny tiny banners.… Continue reading »
by AdExchanger // January 13th, 2014 //
»
 

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